Our small group of ambitious business owners will  meet once a week for 12 weeks. During this time I'll take you through a structured process that you'll use to set up a robust marketing machine that will drive sales for your business. Not only that, once you've learnt this powerful process and your machine is running, you'll be able to reuse it for the rest of your entrepreneurial career.

Extremely! The course is designed so you do all the work during the sessions. I'm there with you to answer questions as we go through every exercise together, to get you to a robust marketing strategy and a marketing plan that'll work for your business. In each session, I'll break down the theory into bite-sized chunks and I'll explain how you can apply this to your business. You won't be "listening and making a few notes" - you'll be creating your strategic and tactical marketing plan during the sessions. The sessions are highly interactive and hard work so be prepared to roll your sleeves up and get stuck in.

You're running a small business - I get that. Some weeks you'll have time to work on your marketing and some weeks you'll be flat out. I want every session to be valuable even if you've been flat out since the last one. That's why I've designed the course to be flexible to fit into a real business owner's schedule. There will be homework, but a most of it is reviewing the work we've done in the session and improving it. There's also a short video to watch each week to set us up for the working session. 

If you have time, I'll be encouraging you to start implementing the marketing ideas we'll be coming up with in each session, but it's up to you. Like any marketing course, the more you implement, the more value you'll get from it. And marketing can get addictive. Once you start seeing results from the things you're implementing, you'll want to do more!

In short, yes. The content in this course applies to any sector and any offering. Even third sector. Marketing is simply about making it really easy for people to make a decision to buy (or buy in). If your organisation needs to persuade someone (e.g. customers) to make a decision (e.g. to buy from you) then this course will be valuable.

I get that cashflow can be tricky in a small business but I know that this programme delivers exceptional value for money so I never want cost to be the reason someone doesn't take up this opportunity.

If you want to pay in 2 or 3 instalments, just select that option at the checkout. If you need a longer payment plan, contact me and we'll see what we can work out.

If you change your mind or if your circumstances change and you want to cancel, my refund terms are:

• Cancellation more than 30 days before the first session: 100% refund
• Cancellation 14-30 days before the first session: 50% refund
• Cancellation less than 14 days before the first session: no refund (by that stage it's too late for me to fill the space)

After the success of previous intakes, I've decided to offer a guarantee. I'm only accepting people onto the course if I know they will get value from it. So if you attend every session and implement all the marketing activities and measures in your personalised plan (created during the course), then I guarantee your revenue will go up by at least as much as the value of the course. If it doesn’t, I will refund the difference. That's how confident I am in this course. Plus I can't bear the thought of taking money from someone and not providing value in return. It goes against my values, so that's why I've written this guarantee into the Ts&Cs of the course.